Nokia Concept: Phones without chargers
Nokia began a big research & campaign on recycling that only recently is showing its fruits. Nokia’s global consumer survey reveals that 44% of old mobile phones are lying in drawers at home and not being recycled. Take a peek at Nokia’s latest survey, shows why only 3% of people recycle their mobile phones globally. Recycling means we don’t need to extract and refine as much material for new products, saving energy, chemicals and waste. If every Nokia user recycled just one unused phone at the end of its life, together we would save nearly 80,000 tonnes of raw materials. Nokia first began with packaging of their phones. (Packaging and user guides can be recycled at your local recycling scheme). Recently, Nokia is considering a new Concept Phones without chargers.
The first is already going to be reality with the N79 Eco, which is available for pre-order through Nokia’s UK online shop and ships without a charger. Customers are expected to retain the charger from their previous Nokia device. The concept is part of a trial to save energy and reduce waste and is part of Nokia’s power of we: strategy. Nokia will, for each N79 Eco sold, donate £4 to the WWF (a global conservation organization). It is likely the phone will be pre-loaded with ‘power of we:’ content – already available to existing users through Download! The Nokia N79 Eco costs the same as the regular N79 in the online shop – £319. This is an EXCELLENT concept and one I believe we’ll see more of. However it’s still only a stop gap solution.
Nokia really needs to consider the real cause for the need of this initiative is their worldwide dominance. Nokia makes several kinds of chargers for each model of their phones that is shipped worldwide. Many of these chargers are bulky – and many users that have used previous Nokia phones have kept their chargers, and batteries that work, hoping to be used in a new model. Unfortunately a major dent into Nokia’s Power of We: strategy is that not ALL these chargers are the same size for the majority of phones they’ve made in the past 2yrs to current date. And of those chargers that ARE the same plug size into the phone, the charge they give is very different. Case in point: My previous Nokia E71 has the same wall charger & plug as my daughters Nokia 6085 (flip), and my wife’s former 5300 Xpress Music ALL have different charges going to the phone and thus is incompatible!!
Nokia needs to STOP making so many varying chargers and charging ratings to the phones. They can still make varying capacities of batteries as the design of the phones will dictate the need for shape, charge capacity, and ultimate design thereof. However, 1 simple charge (be it voltage, mAh, watts) should be, in earnest, considered. Why?? Insane you say?
Consider this. Nokia can begin to design a MicroUSB to standard USB2.0 cable for ALL their future phones. This allows phones to be charged via a simple cable connected to the desktop/laptop PC in markets like UK, USA, and Canada. This allows for costs to drop, efficient computer charging & auto charge shut off can be done on the device. Some may think that it takes away from it being a mobile computer; or does it?! The wall charger with same MicroUSB port CAN be done for ALL models, which reduces costs and waste. Waste is reduced in the future because anyone with a world phone while roaming can purchase a charger without worrying about if the charge not only FITS, but will correctly charge the phone. Make the wall connection port a small unit with a small sliding connection to change its ability to be used universally around the world. MicroUSB cables are cheaper to make, currently available in most European & North American countries where the PS3 Sixaxis controller is sold as it’s the SAME cable. Lastly it’s easier to recycle. This allows for future phones to be sold without chargers for any user will to upgrade, and allows for users of recent Motorola RAZR phones, or RIM phones to switch over and not feel the pain of looking for a charger in emerged markets. Add to this, the ability for accessories not made for a 3.5, or 2.5mm headset jack or wireless nature can interface via the MicroUSB connection. Smart & eco friendly!